Turn plain English into powerful automations.
Clay is the first CRM designed for your workflow, not the other way around. Describe your process in plain English—from lead routing to follow-up sequences—and our AI builds the automations instantly. Finally, a CRM your team will actually love to use.
A waitlist signup is a vote. No spam — we'll only email you about Clay.

The problem
Sound familiar?
My team avoids using our CRM because the interface is cluttered and slows them down, leading to missed follow-ups.
Setting up a simple workflow takes hours and feels like I need a developer.
We're paying for a dedicated CRM admin, but we still can't get the automations we actually need built quickly.
What it would do
Built for how you actually work
The feature set we're validating — designed around real workflows, not theoretical use cases.
- Build workflows with words
- AI-powered process mapping
- Radically simple interface
- Connect tools without code
The price point we're validating
Would you pay that? Your signup below is the answer we're looking for.
Want Clay to exist?
Join the waitlist. Enough votes and we build it — you'll be first in line.